中文名: 項目和產品管理視頻教程
英文名: Lynda.com Pitching Projects and Products to Executives
資源格式: 光盤鏡像
發行日期: 2010年12月16日
地區: 美國
對白語言: 英語
文字語言: 英文
簡介:

資源簡介：
Lynda出品的Pitching Projects and Products to Executives 視頻短片.
教程時長：44分鐘
主講人：Dane Howard
Richard Koci Hernandez
官網鏈接：http://www.lynda.com/home/DisplayCourse.aspx?lpk2=73563
Lynda.com 出品的時長44分鐘的 談項目和產品的管理 視頻教程。由Dane Howard采訪著名設計公司像谷歌，蘋果和Adobe的高管人員和產品經理，分享他們的今後發展構思經驗。視頻和多媒體制作人Richard Koci Hernandez編排采訪內容合成一個短篇敘事視屏。本教程介紹了實踐技術，過程和溝通方式更有效地管理員工。
簡介翻譯摘自 xuehui@TLF
In Pitching Projects and Products to Executives, author Dane Howard interviews executives and product managers from renowned design firms and corporations like Google, Apple, and Adobe, who share their insider take on how to effectively move projects and product ideas forward. Video and multimedia producer Richard Koci Hernandez weaves the interviews together into a captivating visual narrative. The course shows the practical techniques, processes, and communication styles employed to sell to executives more effectively, and to bring ideas to life.
Topics include:
* Getting and incorporating feedback before the pitch
* Creating a list of key stakeholders
* Deciding on the format of the meeting
* Effective prototyping
* Providing an intimate setting
* Being succinct and staying on-track
* Making the presentation
* Closing the deal




目錄:
Introduction
Welcome 03:22
36:18 1. Pitching Projects and Products to Executives
Preparing for a pitch 03:08
Learning what executives want 03:04
Socializing an idea 04:38
Dealing with naysayers 04:20
Prototyping effectively 05:17
Creating the right environment 02:40
Pitching effectively 04:50
Learning from your mistakes 02:17
Closing the deal 02:41
Passion 03:23
05:19 Bonus Material
Teasers 05:19

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